“One of the best business decisions we’ve made in the past decade”, is how John Knibbs, Finance Director of Leeds-based marketing agency Brass described his move to CIFS from one of the industry’s so-called “Big Three”.
“The company, an agency grounded in traditional marketing with digital thinking right at their heart and that encompasses on and offline advertising, PR, design & research for clients such as the BBC, GSK, Yorkshire Building Society and Hammonds Furniture, initially chose CIFS on price. However, John and more recently his predecessor, Cliff Beer, has come to appreciate the level of service supplied.”
“Many in our industry recount horror stories with their credit insurer, but we’ve undoubtedly benefited from the way CIFS have worked with us to manage cover to levels appropriate for our current levels of exposure.”
“Above all we appreciate the way CIFS conducts a sensible dialogue with us – our risk underwriter is always prepared to articulate the reasoning behind credit decisions, and will readily speak direct with our clients to ensure those decisions are fully informed”.